Ritka has a great column on CareerBliss called Resume Tip Tuesdays below is her most recent Tip. You can find her at: http://www.careerbliss.com/advice/resume-tip-tuesday/
In a previous edition of Resume Tip Tuesday, we explained how to make sure your resume doesn’t get stuck in an Applicant Tracking System (ATS).The wrong format could make your resume void! And with nearly 100 percent of large companies using an ATS system, it’s critical to make sure your resume gets through the ATS and into the hands of a real person.
Today, we talked to Brooke Dixon, co-founder and CEO of Hourly.com, about another more in-depth way to ensure you beat any ATS.
“Remember, the ATS is designed to weed out applicants,” Dixon says.So, in order to make sure your resume is found when a hiring manager is searching through their ATS for resumes, all you have to do is make sure that you sprinkle relevant keywords, right?Wrong! Too many terms are alike…which can confuse the ATS.
“For instance, let’s say you’re looking for a freelancing job in sales,” Dixon says. “From the job description, you input words in your resume or online job profile such as “market trends” or “partner relationships” believing that these words would sync with an ATS.”But context is key.“Without the correct context, an ATS may “read” your work experience as someone who has a background in marketing. Since there are a lot of crossover in these fields, keywords aren’t as black and white as you may believe,” Dixon says.Make Sure You Put Context Around Your Keywords Add context. Translate why your background fits the job. Include achievements that make you stand out.
“For instance, instead of saying that you have experience in “sales.” note the type of sales experience, regions you’ve worked in, or products you’ve sold,” Dixon says. “This will link more clearly not just with a parser, but in the search and score portion of the hiring process.”